Manager, Metadata Specialist

Job Description Summary #LI-Hybrid The Manager, Metadata Specialist will work within the Marketing Metadata Operations team and will serve as a key operational contributor responsible for ensuring accuracy, completeness, and compliance of marketing metadata across brands and channels. This role ensures consistent application of metadata standards, supports campaign tagging needs, and maintains established processes aligned with governance expectations and SLAs. This person will collaborate with marketing, brand teams, and operations partners to support Metadata workflows, validate tagging structures, and help ensure a smooth transition of metadata operations as responsibilities move into our team. Strong analytical capability, attention to detail, and comfort working in global, multi stakeholder environments are essential. This person leads the delivery of multiple projects across a variety of creative and marketing channels, including print and digital media. Develop and coordinate project plans across the design, development and production stages of a project to support the successful delivery within set KPI's. Will work in collaboration with brand teams, technical teams and all functions to maximize value. Job Description Key Responsibilities: Collect, validate, and document business and metadata requirements to support campaign onboarding and ongoing updates.  Apply and maintain standardized taxonomy, naming conventions, and tagging structures across marketing programs.  Perform quality assurance checks on metadata inputs and tagging deliverables to ensure completeness, accuracy, and adherence to governance standards.  Ensure all operational tasks meet established SLAs and internal quality expectations.  Identify metadata inconsistencies or gaps and coordinate with stakeholders to resolve issues.  Support knowledge transition activities by documenting processes, workflows, and best practices as the metadata function is fully transitioned.  Coordinate with agency, partner, and vendor teams to ensure alignment to metadata standards and operational guidelines.  Collaborate with cross‑functional teams (product, brand, analytics, operations) to ensure metadata supports reporting, insights, and downstream system needs.  Maintain strong communication and relationships with internal teams and agency partners to drive smooth operations and timely deliverables.  Provide operational oversight to partners, ensuring adherence to metadata quality expectations and process requirements.  Identify opportunities to streamline metadata workflows, enhance efficiency, and improve quality; propose actionable solutions.  Support training and onboarding for teams needing guidance on metadata processes and operational standards.  Demonstrate strong negotiation, problem‑solving, and interpersonal skills while working across regions and time zones.  Ensures delivery of efficient and high-quality deliverables.